SAMAD aerospace, a British hybrid electric VTOL aviation company that calls Cranfield Technology Park home, announced the launch of their Q-Starling concept on Monday. The Q-Starling concept is an addition to the luxury personal aerial vehicle (PAV) category of aircraft within the aerial mobility industry.

SAMAD’s press release on the aircraft focuses on design foundations grown from both fast jets and VTOL aircraft, and emphasized the sustainable nature of their new design in production and operation.

Dr. Seyed Mohseni, CEO of SAMAD aerospace, commented that “The Q-Starling will give owners the ultimate luxury in personal hybrid-electric flying. The efficient sustainable Q-Starling will give passengers unparalleled point-to-point mobility options.”

SAMAD aerospace categorized the Q-Starling as “a clever mix of fighter jet and VTOL allowing you to fly from a tennis court or super-yacht helipad to an event 500 miles away in under 2 hours.”

Production of the aircraft All materials used in the aircraft are made of ultra-light carbon fiber giving a higher performance capability and enabling semi-aerobatic maneuvers due to the increased strength of the composite material and design.

Why it’s important: While most aerial mobility companies are focusing on the democratization of aviation, few have specifically targeted the luxury air vehicle market. SAMAD’s release of their PAV concept, if furthered by enough investor support, could be popular among those with large amounts of disposable income and capital holdings, or business executives, as an opportunity to be “first in” on a new mode of personal transportation.